Blue Velvet Video is a video store in Riverdale with a stash of illegal adult tapes and snuff films hidden in the back. After being closed and abandoned for years, the store is bought by Veronica Lodge, who renovates it into a jewelry store, La Petite Bijoutière.
- "Chapter Seventy-Seven: Climax"
- "Chapter Seventy-Eight: The Preppy Murders"
- "Chapter Eighty-Two: Back To School"
- "Chapter Eighty-Three: Fire in the Sky"
- Blue Velvet Video store is a reference to Blue Velvet, a 1986 film by David Lynch.
- The Scarlet Suite is a reference to the Red Room, an extra-dimensional place connected to the Black Lodge from Twin Peaks.