Board Thread:Theories/@comment-26600747-20171107173207/@comment-26415426-20171110003332

Hmm. Well with the "sugar" and the stripes, and we know the Blossoms dealt with drugs, potentially has something to do with the Jingle Jangle that looks like pixie sticks? And/or the heroin. There's a deleted scene that might be referencing him, or maybe just BH, I'm guessing there's a difference:

http://www.refinery29.com/2017/08/168874/riverdale-deleted-scene-jughead-spoilers-sugar-man